JAR Podcast Solutions

What job should your podcast do?

Before you start thinking about hosts, cameras or episode counts, there is a more important question: what business problem are you trying to solve? Answer a few questions and the JAR Podcast Job Selector will help you figure out what job your podcast should do, how to measure it, and whether a podcast is the right move.

What's the biggest problem you're trying to solve? (required)

Who are you trying to reach? (required)

Be specific about roles, industries or segments.

What do you want these people to think, feel or do differently? (required)

This ties the audience to a result you can measure.

Sales cycle length (required)

Format preference (required)

Existing content and what is not working

Optional. Up to 400 characters.

How we built this

This tool applies the JAR System (Job, Audience, Result), which JAR Podcast Solutions uses to decide what a podcast should exist to do. The jobs, the metrics for each job and the rules for matching them to your situation come from JAR's own client work. It does not estimate audience size or returns, because those depend on your data.

Talk to JAR about your podcast

Starting a show, fixing one that stalled, or deciding between audio and video. Send a few lines and the JAR team will take it from there.

Request a quote

What job should your podcast do?

Your result

How we built this

Talk to JAR about your podcast

Talk to the JAR team

Talk to JAR about your podcast